Who We Are

Barefoot PR is a team of creative and passionate professionals who all believe in collaboration and the ability to combine complementary skill sets for the benefit of our clients. We’re experienced, we’re flexible, and we’re fun. We work hard and we play hard, but at the end of the day we place the highest of values on the quality of our work and are proud of what we can accomplish in partnership with our clients.

public relations with purpose

Barefoot PR was founded on the belief that reputations are built on a true commitment to doing the right thing. Never dressing up clients to be something they are not, Barefoot PR works with both businesses and nonprofits to build reputational capital through traditional and non-traditional public relations strategies.

Offering a variety of services under the public relations umbrella, Barefoot PR focuses primarily on community investment, working to incorporate such efforts into an organization’s story – all the while never losing sight of values, mission and objectives.

our approach

innovative thinking, creativity, teamwork, flexibility, and open lines of communication

  • Due Diligence
    We get to know our clients and understand who they are today, what direction they are going, and who they hope to become. Through research of existing collateral, industry analysis, and small group meetings, we learn the inner workings and existing brands of our clients from the start.
  • Messaging
    For every client no matter the scope of work, we develop a Messaging Platform that clearly defines who they are in ways that are relatable to the audiences they are trying to reach. We take visual brands and create the words to tell their story.
  • Planning
    A good plan guides the way for impactful results. We develop a plan of action that considers our clients’ goals, their priorities, and their available resources. From traditional PR strategies to out-of-the-box tactics, we push our clients to try new things while leveraging tried and true approaches.
  • Implementation
    We become part of the team no matter how big or small the project, or how long we are contracted to be at the table. We work hand-in-hand with our clients to implement a plan, and are flexible to accommodate shifting priorities along the way.


Coming from years of working with both businesses and nonprofits in all areas of public relations and communications, Barefoot PR’s founders and principals Cori Streetman and Sarah Hogan, saw first-hand how so many companies never truly leverage community investment to enhance reputational capital. There seemed to be a lack of truth when it came to publicity – and a general misunderstanding of the public relations profession.

After helping to develop a number of community initiatives from both sides of the corporate-nonprofit partnership fence, both Cori and Sarah realized the value of the “Sweet Spot” between true altruism and marketing objectives. In 2010, Cori and Sarah founded Barefoot PR with the hopes of becoming a translator between the for-profit and nonprofit sectors. Serving in this translator role also led to bridging the gap between true marketing and cause-related public relations.

Laura Schwinkendorf joined the team in 2011, and spearheads social media, content development and public relations for Barefoot PR and our clients. She is the “rock” to Cori’s “fire” and Sarah’s “water!”

Today, the Barefoot PR team provides comprehensive public relations, marketing, community relations and public awareness knowledge and experience to each client we serve. Our team’s fresh outlook on entrepreneurship, faith in each other, and healthy work-life balance contribute significantly to the work we do every day.

Our Team

Barefoot on the Town

Barefoot PR on Instagram
Cheers to 150 years! Denver Metro Chamber, you look good for your age! #denverchamber #barefootonthetownEnjoying the @collegetrack breakfast this morning! #barefootonthetown #investineducation #homegrowntalent #dreambiggerCelebrating @mccarthybuildThe work-appropriate Spice Girls. #SpiceUpYourLife #HappyHalloweenBirthday champagne! 🥂#happybirthdaytous #7yearsBarefoot PR is 7 years old today! 🎉  #happybirthdaytousIf it only came on purple and orange...#barefootdreamcar #worktrip #barefootonthetownProof itHallo! Walking the shoes of Mozart and the Von TrappHello from Munich! 🇩🇪#barefootonthetown #dpotweets@coristreetman is learning #german on our flight. #barefootonthetown #wordpeopleInsider#Disneyland here we come! Totally a work trip...Congratulations #JakeTapper on receiving the 2017 @rtdna.rtdnf Hogan Award! We loved meeting Lauren :) #PRpeeps #EIJ17 #barefootonthetownBeing pensive with a Prius at #EIJ17 #somosimparables #vayamosjuntos #barefootonthetownOur PR dreams are coming true! Hanging with journalists for the rest of the week! #eij17 #prlife 💃🏻 @rtdna.rtdnf @sarahehogan @coristreetman